Company Description As a top company in the Sportswear & Sports equipment industry Nike specialize in producing Athletic shoes, Apparel, Sports equipment and Accessories. Business Industry - Sportswear & Sports equipment The general business activity and principal products or commercial enterprise of Nike are categorized as being part of the Sportswear & Sports equipment Industry. Nike Slogan A slogan is a short, memorable catch phrase, tagline or motto used to to identify a product or company in advertisements. The advertising slogan, or business slogan most associated with Nike, is: "Just Do It." Nike Mission Statement and/or Vision Statement Mission Statements and Vision Statements are written for customers and employees of corporations. A Mission Statement can be defined as a sentence or short paragraph written by a company or business which reflects its core purpose, identity, values and principle business aims. The definition for a Vision Statement is a sentence or short paragraph providing a broad, aspirational image of the future.
Nike Mission Statement: "To Bring Inspiration and innovation to every athlete in the world." Nike, a Top Fortune 500 Company Nike appears in the 2008 Fortune 500 company listing. Every year Fortune the American business magazine compiles, ranks and publishes a list of the top 500 U.S. public corporations based on their gross revenue. The Top Fortune 500 Company list provides Fortune magazine readers with facts and information about the top companies and their contributions to the American economy. Companies eligible for inclusion in the Top Fortune 500 Company list are are those incorporated in the United States and whose revenues are publicly available. |