As a top company in the Industrial and Farm Equipment industry Terex specialize in manufacturing a broad range of heavy equipment.
Business Industry - Industrial and Farm Equipment
The general business activity and principal products or commercial enterprise of Terex are categorized as being part of the Industrial and Farm Equipment Industry.
A slogan is a short, memorable catch phrase, tagline or motto used to to identify a product or company in advertisements. The advertising slogan, or business slogan most associated with Terex, is:
"Terex delivers Value."
Terex Mission Statement and/or Vision Statement
Mission Statements and Vision Statements are written for customers and employees of corporations. A Mission Statement can be defined as a sentence or short paragraph written by a company or business which reflects its core purpose, identity, values and principle business aims. The definition for a Vision Statement is a sentence or short paragraph providing a broad, aspirational image of the future.
Terex Mission Statement:
"To delight our current and future construction, infrastructure, mining, and other customers with value added offerings that exceed their current and future needs.
To achieve our mission we must attract the best people by creating a Terex culture that is
safe, exciting, creative, fun and embraces continuous improvement."
Terex Vision Statement:
"Customer - to be the most customer responsive company in the industry as determined by our customers
Financial - to be the most profitable company in the industry as measured by ROIC
Team Member - to be the best place to work in the industry as determined by our team members"
Terex, a Top Fortune 500 Company
Terex appears in the 2008 Fortune 500 company listing. Every year Fortune the American business magazine compiles, ranks and publishes a list of the top 500 U.S. public corporations based on their gross revenue. The Top Fortune 500 Company list provides Fortune magazine readers with facts and information about the top companies and their contributions to the American economy. Companies eligible for inclusion in the Top Fortune 500 Company list are are those incorporated in the United States and whose revenues are publicly available.